New SLR Magic Apo-HyperPrime CINE 50mm T2.1 tested on the A7s.

SLR Magic Apo-HyperPrime CINE 50mm T2.1 – short review from Hacky on Vimeo.

3D-Kraft (Click here) tested the new SLR Magic Apo-HyperPrime CINE 50mm T/2.1 lens on the A7s. This is a PL mount lens but of very high interest for all Cine shooters looking for a cheaper alternative of the otherwise very expensive Zeiss or Schneider lenses. 3D-Kraft writes:

The first member of a new Apo-HyperPrime CINE lens family provides optical performance close to the stellar ZEISS FE Sonnar 1.8/55 with better apochromatic correction. The housing, focus and aperture operation are highly optimized for video applications. The aperture blades can be stopped down keeping out-of-focus highlights still nicely round (see the the starting image of the video as an example – it was shot with a second Apo HyperPrime CINE 50/T2.1 at T2.8). This lens is ready for 6K!

Sony A7s store links:

Sony A7s in USA/CA at Amazon, Adorama, BHphoto, Sony USA, Sony Canada.

Sony A7s in Eu at Sony DE, UK, ES, FR, IT, NL, BE, AT, CH, SE, NO, FI, PL. And Wex UK.

A7s Gariz leather case in Black (Click here), Brown (Click here), Red (Click here) and Orange (Click here).

from sonyalpharumors