2015年5月28日木曜日

Sony has a new 12 MP RGBW Sensor for the next iPhone.

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While this news is not directly related to the Alpha World it’s still interesting to hear about Sony’s future sensor tech. Feng.com reports that the next generation of Apple iPhones will use a brand new 12 Megapixel RGBW Sony sensor. The “W” stands for “White” pixels and it allows to increase the sensitivity which is a weak point of current smartphone photocameras. Usually those RGBW sensors have as a consequence that the pixels size decreased and therefore the image quality gets poorer. But Sony claims they solved this with a new kind of technology (not explained yet):

While the individual pixels of the Sony models are extremely minute at 1.12μm, the incorporation of the “RBGW Coding” function has realized a SN ratio (signal-to-noise ratio) equivalent to that of a unit pixel size of 1.4μm under conventional methods, which in turn has enables the image sensors to achieve a higher resolution at a more compact size.

Don’t know if that RGBW sensor tech will be applied on future APS-C or FF sensors too.

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from sonyalpharumors


from Sony (Japan)'s Facebook Wall

Sony Tidbits…

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How to Make the World’s Greatest Sandwich…
from Gary Yost on Vimeo.

Gary (video on top):Hey there… I’m a DP who usually uses big cameras from Black Magic, Sony F55, etc.  I recently bought an RX100m3 to see if it could function as a b-cam and was so impressed by it that I decided to shoot a little test using just the RX100 — mostly to see how well the XAVCS files could take a grade in Davinci Resolve. Well… it’s freakin amazing.  What a little powerhouse! Here’s the result.  Entirely shot with the RX100m3 with the exception of the first shot, an aerial made with a DJI Inspire. Enjoy, and feel free to link to it if you like it. http://ift.tt/1G0VPvN

FE 55mm lens review at Admiringlight
A7II review at Epicmirrorless.
Sony Artisan Profile: Caroline Jensen (Sony Blog).
Shogun Firmware Update V6.21 (Atomos).
Sigma 18-35mm ART lens issues (SonyAlphaForum).
Einfach nur genial: Das Sonnar T* FE 2,8/35 ZA an der Sony alpha 7 – Teil 2 (Joerghaag).

Blue Eden:We shot this sailing over a week in Phuket and the Phi Phi islands using a Sony a7s and Nikon D800.  Check it out, and hope you can feature it if you like it :) https://www.youtube.com/watch?v=WQVO76h-p7Q

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from sonyalpharumors

デジタル一眼カメラ「α7」で撮る、マタニティフォト撮影ワークショップを、ライフスタイル情報サイト「ARCH DAYS」が開催します。 ご応募は、6月4日(木)ま...

デジタル一眼カメラ「α7」で撮る、マタニティフォト撮影ワークショップを、ライフスタイル情報サイト「ARCH DAYS」が開催します。
ご応募は、6月4日(木)までです。
詳細は「ARCH DAYS」でご確認ください。


Timeline Photos
【応募受付中】ARCH DAYSスペシャルコンテンツ「Maternity Life is Beautiful!!!」と連動した、パパ向けのマタニティフォト撮影ワークショップを6月21日(日)父の日に開催! 「α7」を使って1組ずつ丁寧に撮影をレクチャー。また、ARCH DAYSスタッフが可愛いフォトプロップスや小物をご用意し、すてきな写真になるようにサポートします♪抽選で5組限定、参加は無料。 ソニー デジタル一眼カメラ「α7」で撮る、DIYマタニティフォトワークショップ『いちばんさいしょの家族写真』 http://ift.tt/1POTJDy
from Sony (Japan)'s Facebook Wall

Sony US removes the A7II camera from their store (likely a mistake)

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Bildschirmfoto 2015-05-27 um 20.28.18

SAR reader Wes (Thanks!) noted that Sony US (Click here) completely removed the A7II preorder option. It’s highly likely that Sony just made a mistake here. Or they are preparing some new kind of deal on it? Let’s hope that’s the case :)

Reminder: Sony refurbished FE cameras/lenses list with 1 year warranty and 30 day return guarantee from Secondipity:
$600 off on the A7s (Click here).
$400 off on the Zeiss 24-70mm FE lens (Click here).
$330 off on the 18-200mm lens (Click here).
$300 off on the Sony A7II with kit lens (Click here).
$270 off on the NEX-F3 with kit lens (Click here).
$260 off on the Sony A6000 double lens kit (Click here).
$230 off on the Sony FE 28-70mm lens (Click here).
$200 off on the Sony A5100 double lens kit (Click here).
$200 off on the Sony A7II body (Click here).
$270 off on the Sony A7II with kit lens (Click here).
$170 off on the Sony 55-210mm lens (Click here).
$170 off on the Sony 55-210mm lens (Click here).
$120 off on the Sony A5000 with kit lens (Click here).
$100 off on the Sony A5100 with kit lens (Click here).
$100 off on the Sony A7 body (Click here).
$100 off on the Sony NEX-3n with kit lens (Click here).
$90 off on the 20mm lens (Click here).
$80 off on the Sony 30mm lens (Click here).
$20 off on the Sony 50mm lens (Click here).

Not that the same stuff can be found on their Amazon store too (Click here).

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from sonyalpharumors

2015年5月27日水曜日

Highly interesting: Sony publishes Sony Alpha Report: Aims for world’s highest resolution system camera. Focus on E-mount.

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Bildschirmfoto 2015-05-27 um 08.54.52

Our reader Joe (Thanks!) sent us the link to the newly published detailed Sony electronics presentation: http://ift.tt/1dx5SMK. Here are the key info:

1) Sony is selling less fixed lens cameras but selling more system cameras and high end fixed lens cameras
2) The earnings volume is slightly dropping but the profit is growing
3) Sony forecasts an increase of both Interchangeable camera and lens sales.

Bildschirmfoto 2015-05-27 um 08.54.08

4) Focus is on premium products. Expansion of the professional camera product lineup (Alpha Cameras and Lenses and premium fixed lens cameras).
5) Apply high-end tech in consumer models
6) Establish an Ecosystem  of strong differentiated products centered around the Alpha System

Bildschirmfoto 2015-05-27 um 08.54.18

7) Focus on 4K, High Frame rate and wide color Gamut technology

Bildschirmfoto 2015-05-27 um 08.55.15
8) there will be 20 FE lenses by early 2016
9) One of the competitive advantages of the Alpha System is the “world’s highest resolution”. Sounds a lot like a 50+ megapixel FE camera is coming! And of course 4K is mentioned too.
10) Reading all files it’s clear that Sony will focus on “Alpha” system in the sense of E-mount and not A-mount (that’s my interpretation).
11) Sony has 60% of the mirrorless system camera market.

Bildschirmfoto 2015-05-27 um 09.16.19

In Summary: Sony will push the E-mount system, launch plenty of high end products (A7 and maybe a future A9 series) with world leading innovations. Focus is on High resolution, High ISO, High Speed and 4K technologies. Also likely to be pushed is the RX system while there is no word in those documents what’s going to happen with A-mount.

What are you first impressions about Sony’s strategy?

 

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from sonyalpharumors

ソニーの歴史や歴代のソニーデザインをお手元に http://bit.ly/1FSNyd1 1946年の創業当初から、ソニーは一貫して「人のやらないことをやる」...

ソニーの歴史や歴代のソニーデザインをお手元に
http://bit.ly/1FSNyd1

1946年の創業当初から、ソニーは一貫して「人のやらないことをやる」というチャレンジ精神のもと、時代を象徴する数々の製品・デザインを生み出してきました。
それら歴代のソニーデザインを収録した『Sony Design: MAKING MODERN』を、ソニーストア(オンライン、銀座・名古屋・大阪)にて数量限定で販売しています。

※ 本書は全文英語表記です。日本語訳はございません

また、銀座 ソニービル 8F OPUSでは6月14日(日)まで、本の出版を記念したイベント「Sony Design MAKING MODERN 原型づくりへの挑戦」を開催しています。
http://bit.ly/1GzL4PM



from Sony (Japan)'s Facebook Wall